Sunday, December 09, 2007

Blondes Have More Fun




...at least that's what I've been told and so I decided to try it out. What actually happened is that I decided to be a guinea pig for a marketing campaign put on by the Senior Class to help raise money for their Senior trip.

The theme was Coke vs. Pepsi, and Ad technique called "False Dilemma." You create a false competition that drives up sales of both products. Aren't VCS kids smart? Here are a few of their videos advertising the competition.
















Myself and our Business manager Jeff became the face of the rival cola products with the loser (most drinks sold) having to bleach their hair. Going into the last day I (Coke) was ahead by something like 20 drinks. The Seniors alerted my Freshmen Geography students about this and they promptly pooled all of their money and purchased enough Pepsi to make me lose. The pictures at the top show the results.


The two guys who made the Coke/Pepsi vids were the ones who dyed my hair. They took lots of footage of the process and so when they compile their documentary I'll be sure to post it.


For those of you who are actually enjoying all of these videos you're in luck. In honor of the Writer's Guild strike in the states, and due to a lack of The Office episodes to watch, our VCS video class has decided to begin filming our own version. It will be called Der Office (the O will have the umlaut, two dots, over it). It should be great fun. Hopefully I'll have it up by Friday or Saturday.










2 comments:

Anonymous said...

NO Essay Question on the Final!!!

Donna Ashworth said...

Great videos. Very very talented folks you all are. Especially loved the Coke one, although Pepsi is my favorite drink!

Hope you all have a wonderful and Blessed Christmas!

Cuzzin Donna